A tool that optimizes field deployment for local healthcare markets and helps field reps with dynamic field planning and incentive structures.
This tool has launched. Read more about it here.
Role & Responsibilities
I guided the redesign of the updated map view for territory representatives as well as the functionality-heavy tools associated with the map view. For this particular project, we had to tackle how to display a dense amount of data within an expandable panel area, and understand the actions representatives needed to take from a particular view. To accomplish this, we built and tested many prototypes with stakeholders and territory representatives.
Timeline
2 years
Agency
ZS Associates (In house)
Global management consulting and technology firm
Team Size
6 designers
The Challenge
Pharmaceutical companies and sales representatives seek out robust territory planning tools that are quick and easy to use while also providing access to real-time data points across personnel, revenue, and change recommendations.
Goals
Deliver a territory planning application with updated and new functionality alongside a net new design system for all applications in the ZS product portfolio.
Design Process
The existing application (then known as JAMS - Javelin Alignment Manager) had not be redesigned in years, and had severe performance issues in addition to missing functionality that competitors had started to incorporate in their products. Since there are multiple products under the Javelin umbrella, we had to create a design system that would scale across all of them, taking into account the different functionalities of each application.
Original JAMS (Javelin Alignment Manager) Design
In-progress redesign of map + table functionality
Iteration of revised account view to show key information and actions associated with account
Iteration of alignment panel functionality